Letter wizard – what the family pack proved

My mother remembered birthdays without fail. She’d pre-write cards for all December-borns, penciling the recipient’s DOB in the postage stamp corner. Three to four days later a Hallmark greeting arrived like clockwork. Given the scale of mom’s birthday card sending, a request for backup was reasonable at Christmastime. Dad enlisted to sign cards going to his brothers and sisters.

My father adopted a penmanship habit that resembled stretching before a run. He limbered up with a few air pen swirls, then pen on paper swirls. He completed the first card from our family to his eldest sister’s family.

When mom read the closing, well, I wasn’t sure if she’d throttle him or crack up laughing. It read Mr. & Mrs. John DiStefano. Not the formality you’d expect from a sibling everyone called Johnny.

Mom was not one to waste anything but a ruined greeting card was about as bad as a forgotten one.

Holidays & Observances

Canadian poppy
Today, we paused to remember those who served. My father who served in WWII called it Armistice Day long after the US renamed it Veterans Day.

He’d fasten the poppy’s wire stem through a buttonhole. By December the poppy hung like mistletoe from the Ford’s rear view mirror.

Nations render their own design of the poppy pin. At last week’s meeting on the European debt crisis, we saw leafed and non-leafed variations adorn lapels of heads of state.

Remembrance Day, has now passed. Yet we vow to never forget.

We value your opinion

Surveys are meant for collecting data. The analysis says how one measures up to other survey takers. But sometimes the data is useless. A simple error in survey design proves why.

If you’re a customer responding to a satisfaction survey, you’d assume “1″ to be low on a scale of 1 to 10. The question goes something like this; How satisfied are you with your purchase? Very satisfied? Somewhat satisfied? Not at all satisfied? Phrased another way, on a scale of 1 to 3 where 1 means not satisfied and 3 means very satisfied, how satisfied are you with your purchase?

In this survey, the only sure rating is “5″.
on a scale of 10 to 1

We would value your opinion if we hadn’t redesigned the rating system.

My centred life

My identity blurred the day I become chapter president and employed. Leaving only pockets of time to savor summer, I relished one late afternoon, on a rooftop patio, sipping coffee and being interviewed about work.

Let me back up…

STC Canada West Coast recently launched a service that connects senior technical writers with people exploring a tech writing career. The idea flowed from a planning chautauqua. Thirty days later, a big idea became a new service. The information interview was born and already had a waiting list.

Part bedside manner, part job shadow, the information interview aims to entice students and job seekers to join professional associations. The interviewer gets questions answered and receives free admission to a professional program in exchange for a donation to the local chapter. Ostensibly, the interviewer gets a glimpse of a day in the life of a tech writer. As it turns out, this form of coffee break may yield fruit.

Learn more about the Information Interview Service.

A case for terminal punctuation

The key is knowing how tools work, whether a job takes physical strength or mouse clicks. I used the latter to find a handyman. My needs were simple.

  • Loosen shower handle so that it turns easily.
  • Adjust shower doors so that they slide fully from end to end.
  • Align bi-folding doors and adjust hinge hardware.

An online rating service helped pinpoint the ideal handyman. In describing the smallish job, I learned the estimate would cost the minimum charge. Exactly two hours later I was a pleased customer. My turn now to rate the worker.

When you can’t be sure how content will be presented use terminal punctuation. Omitting punctuation in a text box could display something unexpected. While the feedback form let me list a few items, the online version de-itemized the list.
text box word clump

I am Courier

An app I stumbled upon pegs anonymous quiz takers to one of 16 typefaces. It’s a twist on the game asking what kind of animal you are. To analyze yourself, typographically speaking, you must answer four questions.

Question 2 asks:

Does something feel right or does something have a 1 in 2 chance of being right?

The analysis tell me I am Courier, the typeface designed to resemble typewriting. It has rhythmical insistence, is democratic for its even spacing and stands steadfast with its slab serifs. I am just your common character, amused by the personality of type.

Curious about your typeface? Take the test, What type are you?.

Feeling the pull

expecting the pull

I followed the unexplainable to do this thing called president. Now I’ve stepped in it. Going to lead the Canada West Coast chapter for the 2011/12 year.

It’s an honour, really. Engage with the world’s largest professional association serving technical communicators.

The Society for Technical Communication has 11,000 members in over 100 chapters. We work in high-tech, health care, natural resources, legal, utilities, business services and government. The CWC chapter is a geographic community rich with technical communicators.

Past presidents set the model for doing good and giving back. I hear you: uphold this standard!

My chapter has given me tools to profit. So that’s my reason to follow this path. My vision, while still taking shape, will seek ways to engage our 118 members.

The Stanley Cup, unedited

Ice hockey’s top prize is presented to players on the winning team. The quest for every NHL team is to win the Stanley Cup championship, then to have your name inscribed among the greatest names. Some 2,163 names of players and staff decorate the cup.

Scotiabank Hockey Day in Canada

photo by John Biehler

Inscriptions and bits of human error

As for naming… There’s hockey hall of famer Bob “GAINY” instead of Gainey. I sympathize with misspelled names. But misspelled teams? How is it possible to slip up TORONTO MAPLE LEAES? BQSTQN BRUINS? NEW YORK ILANDERS? Perhaps someone jotted down Long Island’s team but c’mon, that’s not the paper scrap to give to the engraver. So much for knowing your subject matter!

As for consistency… Call yourself lucky to be named more than once. Count ‘em, five variations on Jacques Plante and Dickie Moore. So much for style guidance!

As for corrections… On the trophy? Why the name of a player’s father made it on the cup is an odd problem. But how the mistake was amended is beyond ugly. What’s left of ‘Dad’ is a row of pretty Xs. So much for the first draft.

As for care and feeding… This cup is handled with gloves. This cup has a vault. This cup looks nothing like the bowl Lord Stanley awarded a century ago. Despite its amusing flaws the Stanley Cup remains a gleaming thing to be hoisted.

A blogoversary sparks a makeover

My starter project, Shorter Documents, turned three years old this month. To celebrate I give it a makeover. Why a makeover? Self-paced publishing is fun until mechanical glitches hit — links break, colours fade, tags need tuning.

What stays, what goes

The vision stays — write commentary about technical writing. What began as a collection of anecdotes grows by the week. Still, I’m keeping it short — in scale and name. Oh, and the blog naming thing? That toys with my height.

A grand redesign takes shape

I approached this makeover in three stages and imposed a one week deadline to get it done. Here’s what I did.

First, deal with data. Analyze categories and tags for duplicates, relevance and one-offs. Control categories using 7 ∓ 2 rule. Manage tags as subcategories or rethink tagging later.

Next, deal with content. Observe how headings breathe, text flows (around images), tables break. Test links, image enlargement, media playback and revise postings that uncover these problems. Pause to assess effort and roadblocks before deciding whether to tweak your template or swap it for something newer.

slide-o-matic home

slide-o-matic home May 2008

Preview, preview, preview. Hunt for the perfect WordPress theme. There are thousands to choose from so look for functionally that fits. How many columns do you need? Choosing the right grid system is like choosing the right sized stock pot. Leave enough room to add your own rhythm and spice. Voilà! Your data and content are remixed.

Koi home

Koi home May 2011

Counting down to the fourth blog anniversary.
Get your own free Blogoversary button!

Free: May issue of STC Intercom magazine

Who doesn’t like free? Well, this month’s issue of STC Intercom magazine is free and available to the public. Nice move STC!

Feature  You May Be an Instructional Designer
Multimedia  Content Evolution in the Translation Industry
Career  Now Is the Time to Design for User-Defined Content: It’s All About Metadata
Writing & Editing  The Technical Communicator’s Machine
Business Matters  Medical Writing and Editing Opportunities for the Independent Consultant or Contractor
The Strategic IA  Introducing the Strategic Information Architect

STC Intercom magazine May 2011

STC Intercom magazine May 2011